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Grand Mag Wen Design & Advertising

Television

Welcome to the video revolution. TV is still the dominant player in advertising, with consumers watching more than 4 hours per day — but screens are morphing into tablets and smartphones, and content distribution has never been more complex. We plan television campaigns for maximum impact and cost savings while also addressing modern multi-screen behavior.

TV media planning and buying services:

  • Audience segmentation
  • Audience media usage analysis
  • Programmatic buying
  • Broadcast television
  • Satellite television
  • Cable television
  • Addressable TV
  • National, regional, local and hyper-local TV
  • Direct-response television
TV Advertising Toronto
David O'Connor

David O'Connor

President

Print/OOH

From magazines to newspapers to tablets, print isn’t what it used to be. Billboards aren’t simple anymore, either. Mediassociates helps you plan and buy print and out-of-home (OOH) advertising based on deep research of audience exposure, down to job titles among magazine readers or traffic patterns by billboards. We include the latest innovations in print formats, geographic targeting, and breakthrough OOH formats. Should you consider street teams? Need to measure response? We provide media plans, media buying, forecasts and measurement tools to answer these questions.

Print planning and buying services:

  • Demographic or B2B print usage analysis
  • Database analysis of more than 125,000 print media outlets, circulation/traffic, audience composition, and formats
  • Newspaper advertising
  • Magazine advertising
  • FSI
  • Remnant print
  • International, national, regional, and hyper-local print
  • Direct response tracking
  • Performance measurement and optimization

Out of home planning and buying services:

  • Demographic analysis of OOH usage
  • Demographic analysis of OOH site locations
  • Billboards
  • Digital ad networks
  • "Spectaculars"
  • Airport displays
  • Mall displays
  • Transit (e.g. bus and commuter rail)
  • Street furniture
  • Mobile billboards
  • Out-of-home response tracking
Billboards Toronto
Michael Enza

Michael Enza

Graphics And Print Manager

Billboards Toronto